Safe Kids Inc.

Company History

Safe Kids Inc. was founded in 2016 by a team of experienced law enforcement officers and educators. We recognized active shooter and violent intruder events were becoming more and more commonplace in schools nationwide. We began investigating shooting incidents in schools and discovered survivability methods weren’t being taught for a simple reason – these methods didn’t exist. We decided this lack of education could no longer be ignored and resolved to produce curriculum to teach children to recognize, avoid, and survive active shooter and violent intruder events. As a result, our team of esteemed professionals combined the sciences of protection and education to teach H.E.R.O. safety strategies to children. It is the desire of this team that the H.E.R.O. Program will save lives through safe thinking and safe action.

About Us

Our Mission

To provide safety curriculum designed to mitigate violence and empower children to turn safe thinking into safe action.

Our Vision

Events occurring in the past twenty years have shown that violent intruder incidents have become an unavoidable reality.  We believe these violent events can be assuaged with the simple survivability techniques demonstrated in the H.E.R.O. Program.  We are striving to spread our concept and our message to every child, teacher, and school with one goal in mind – SAVING LIVES.

Our Values

We value the sanctity of life above all else. We believe our children are our future and we must safeguard them at all costs.  We value the joy of innocence and have developed our program to demonstrate violent intruder survival techniques in a tasteful, age-appropriate manner.

H.E.R.O. Squad

As we developed the H.E.R.O. Program, we recognized that school violence was a multi-faceted problem that could only be solved by combining the knowledge of several professional disciplines. Accordingly, we hand-selected a team of experts in law enforcement, education, child psychology, medicine, and law, ensuring the H.E.R.O. Program works for as many students, teachers, and parents as possible.


Adam Coughran


Adam Coughran, MA: Adam has nearly two decades of law enforcement experience ranging from street level patrol, to field training officer, to instructor. Adam has completed hundreds of hours of specialized training and certifications in adult learning concepts and curriculum creation, active shooter response, weaponless defense tactics, firearms tactics, and many others. Additionally, Adam holds a graduate degree in Organizational Leadership. Outside of law enforcement, Adam is an educator holding instructor positions at various Southern California universities.

Dr. Sheila Coleman

Director of Curriculum Development

Sheila Coleman, MA, Ed. D: Dr. Sheila Coleman is an experienced educator and former K-12 school principal and superintendent. Dr. Coleman holds graduate degrees in Curriculum and Instruction from Chapman University, and Educational Leadership and Administration (K-12) from University of California, Irvine, Distinguished Alumni Award. In addition to her many years of educational training and experience, Dr. Coleman is the published author of eight titles.

Jason Coleman Esq., LL.M.

Director of Legal and Political Affairs

Jason Coleman earned his Juris Doctor degree from Whitter College School of Law, graduating cum laude. Shortly thereafter, Jason was admitted to the State Bar of California. Subsequently, while serving as an extern for the United States Attorney’s Office, he obtained an additional law degree in taxation from Chapman University School of Law. In addition to his professional accomplishments, Jason has volunteered as a staff attorney for the Advocacy Committee of the Orangewood Children’s Foundation. He is also a veteran of the United States Navy and has been recognized as a “Rising Star” by Super Lawyers every year since 2014.

Let’s Save Some Kids!